The future of packaging

The future of packaging

“Design creates culture. Culture shapes values. Values determine the future.” Robert L. Peters, designer and author Design has always played a strong role in packaging and in its influence of purchase. On the retail shelf, products strive to be the loudest, brightest...
OFFSET – The Creative Summary

OFFSET – The Creative Summary

What a wonderful way to celebrate 10 years of creative inspiration – we certainly soaked it all up. Here is our highlights from OFFSET 2019. According to Ciarán Ó Gaora, Zero-G, working with international clients is a series of conversations and building international...
Always Judge A Book By Its Cover

Always Judge A Book By Its Cover

In 2019, brands are expected by customers to provide an experience, be that online or offline. Your packaging represents your brand just as much as your website, business cards, employees and in-store/online store. Well designed packaging is a way to continuing to...
Branding Highlights from WebSummit

Branding Highlights from WebSummit

This year at the WebSummit in Lisbon, there was a huge emphasis on the importance of design and creativity. This was inspiring for us to witness the value of design growing in brands and that the importance of design in brand value and storytelling is as crucial as...