Insights about all things
graphic design
Branding Highlights from WebSummit
This year at the WebSummit in Lisbon, there was a huge emphasis on the importance of design and creativity. This was inspiring for us to witness the value of design growing in brands and that the importance of design in brand value and storytelling is as crucial as...
Dublin Regional Enterprise Awards – Finalist
This year, Kate O’Moore, Creative Director of MAKER was a finalist in the Dublin Region Enterprise Awards 2018 in partnership with the Local Enterprise office, Microfinance Ireland, and the Department of Employment and Social Protection (DEASP). These...
Advertising Strategy – Being where the conversation begins
Within the Irish culture, our courage and plans usually stem from a few pints with friends creating locked in promises of hiking trips or sun holidays. The conversation was created here, the seed has been planted. Could a relevant ad here encourage a call to action or...
The Importance of a Brand Story – with Cornude Artisan Popcorn
The six most powerful words in the English language are; ‘Let me tell you a story’. These six short words instantly capture anyones attention and curiosity. Understanding your client’s brand story is the first step to great visual communication. I recently created a...
The Effect of Plain Tobacco Packaging on Design
Plain packaging refers to packaging that requires the removal of all branding (colours, imagery, corporate logos and trademarks), permitting manufacturers to print only the brand name in a mandated size, font and place on the pack, in addition to the health...